Content Creator & Social Media Executive

August 31, 2026

Content Creator & Social Media Executive

Location: Remote, India
Positions: 02 Nos
Experience: 2-5 Years
Target Market: US Geography

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KL Software Technologies (“KLST”) is looking for a Content Creator & Social Media Executive for full-time employment only (www.klstinc.com).

URL: www.klapper.ai, www.imdocshare.com, www.netdocshare.com, www.klstinc.com/legal101/

About the Role

We are seeking a creative and execution-focused Content Creator & Social Media Executive with 2 to 5 years of experience in producing digital content and running paid campaigns that drive brand visibility, engagement, and qualified pipeline. This role owns day-to-day content creation (short-form video, graphics, carousels, ad copy) and paid media execution across LinkedIn, Google, Meta, X, and YouTube, leveraging AI+ Strategic Creativity to produce authentic, high-performing creative at speed. The ideal candidate is equally comfortable editing a 30-second product video and optimizing a LinkedIn Ads campaign for cost per lead, and can position KLST & KLoBot products KLapper, imDocShare, netDocShare, and Legal101 as market leaders in the legal technology space.

Key Responsibilities

Create digital content across formats for LinkedIn, Google, Meta (Facebook, Instagram), X, YouTube, and the KLST & KLoBot websites: short-form video, reels, carousels, static creatives, motion graphics, blogs, email creatives, and landing page copy.
Own a monthly content calendar aligned to product launches, webinars, industry events, and campaign themes, and publish consistently against it.
Build, launch, and optimize paid campaigns on LinkedIn Ads, Google Ads (Search, Display, YouTube, Performance Max), and Meta Ads, covering audience setup, creative variants, bidding, and budget pacing.
Run structured A/B tests on ad creatives, headlines, CTAs, and landing pages to improve click-through rate, cost per lead, and conversion rate.
Manage monthly ad budgets, track spend against targets, and report cost per lead and cost per MQL by channel.
Set up and maintain campaign tracking and attribution: UTM discipline, conversion goals, Google Tag Manager, GA4, LinkedIn Insight Tag, Meta Pixel, and lead form integration with CRM.
Use generative AI tools for video, image, and copy production to scale output without diluting brand voice or authenticity.
Optimize website and content assets for SEO, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO) so content ranks in search and is surfaced by AI models such as Google Gemini, Claude, and ChatGPT.
Manage day-to-day social media operations: scheduling, publishing, community engagement, comment and DM response, and follower growth across channels.
Repurpose long-form assets (webinars, product demos, case studies, whitepapers) into short-form social posts, ad creatives, and video cutdowns.
Collaborate with product, sales, and design teams to translate customer pain points and product capabilities into scroll-stopping creative.
Maintain brand consistency across every asset: templates, visual identity, tone of voice, and a well-organized creative asset library.
Prepare and present weekly and monthly reports on content performance, paid campaign ROI, engagement, and lead generation to C-suite executives.

Key Qualifications

2 to 5 years of hands-on experience creating digital content and running paid social and search campaigns for B2B software or SaaS products.
Proven ability to build and optimize campaigns on LinkedIn Ads, Google Ads, and Meta Ads with direct accountability for CPL, CTR, and conversion metrics.
Strong creative production skills across video editing, graphic design, and copywriting, backed by a portfolio of published social posts and ad creatives.
Working proficiency with creative tools such as Adobe Premiere Pro, After Effects, Photoshop, Illustrator, Canva, Figma, or CapCut.
Practical knowledge of SEO, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO) for content that performs in both search engines and AI answer engines.
Proficiency with GA4, Google Tag Manager, LinkedIn Campaign Manager, Meta Ads Manager, and social scheduling tools (Hootsuite, Buffer, or Sprout Social).
Excellent written and verbal communication skills with a talent for simplifying complex technology concepts for a legal and professional audience.
Demonstrated ability to apply AI+ Strategic Creativity to content ideation, creative production, and campaign design.

Preferred Skills & Experience

Prior experience in legal technology, SaaS, or enterprise software marketing.
YouTube channel management, video SEO, and thumbnail and title optimization experience.
Experience with account-based marketing (ABM), retargeting, and matched or custom audiences on LinkedIn and Meta.
Familiarity with marketing automation and CRM platforms (HubSpot, Zoho, or Microsoft Dynamics) for lead routing and attribution.
Hands-on use of generative AI tools for video, image, and copy creation.
Remote team collaboration and cross-functional project management experience.

What We Offer

Full ownership of content creation and paid media for a Microsoft technology innovator serving global law firms.
Fully remote, flexible work from anywhere in India.
Competitive pay, comprehensive benefits, and career growth opportunities.
Access to the latest tech, trends, and international projects.

About KLST:

KL Software Technologies (KLST) is a global leader in building modern digital workplace solutions for law firms and corporate legal departments, partnering with over 22 Am Law 100 firms. KLoBot Inc., its AI subsidiary, delivers Generative AI-powered products with ISO 27001:2022 certification for secure, private access.

As Content Creator & Social Media Executive, you will create content and run campaigns for:

KLapper (Latest AI Product): A no-code Private & Secure Agentic AI platform for Intelligent Search.
imDocShare (Industry-Leading): Secure iManage–Microsoft 365 integration platform.
netDocShare (Industry-Leading): NetDocuments–Microsoft 365 integration platform.
Legal101 (GenAI-Powered): Modern enterprise SharePoint intranet.

These solutions modernize legal workflows from AI-powered discovery to seamless content collaboration with security and innovation at their core.

Qualifying Questions

Have you independently created digital content (video, graphics, and copy) for B2B brands that generated measurable engagement and leads? Yes (Must Have)
Have you built, launched, and optimized LinkedIn Ads campaigns with accountability for cost per lead? Yes (Must Have)
Do you have hands-on experience running Google Ads (Search, Display, YouTube, or Performance Max)? Yes (Must Have)
Do you have hands-on experience running Meta Ads across Facebook and Instagram? Yes (Must Have)
Have you managed monthly ad budgets and reported spend, CPL, and ROI to stakeholders? Yes (Must Have)
Are you proficient with video editing and design tools such as Premiere Pro, After Effects, Canva, Figma, or CapCut? Yes (Must Have)
Have you set up conversion tracking and attribution using Google Tag Manager, GA4, LinkedIn Insight Tag, or Meta Pixel? Yes (Must Have)
Have you run A/B tests on ad creatives, copy, or landing pages to improve conversion rates? Yes (Must Have)
Have you applied AI+ Strategic Creativity or generative AI tools to scale authentic content production? Yes (Must Have)
Do you have experience managing day-to-day social media publishing and community engagement for a brand? Yes (Must Have)
What is your expected total annual compensation? Ideal answer: Market
How soon can you start if offered the role (1. Immediately, 2. Two weeks, 3. One month)? Ideal answer: 1 (Must-have)
How many years of experience do you have in the Legal & Professional Services industry? Ideal answer: 5 (Must-have)

For more information about our employee benefits, please visit the careers section of our website www.klstinc.com/careers or write to us at careers@klstinc.com

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